Upgrade your home or office with elevated wall finishes crafted with timeless materials and modern precision — from Venetian Plaster and Roman Clay to Limewash and bespoke, natural textured coatings that are eco-friendly.
The Application Process
We create custom samples for you based on your inspiration image to ensure expectations are met for all clients.
We carefully cover floors, countertops, furniture, and fixtures to protect your home and keep the workspace clean.
We use a specialty primer to get the surface prepped and ready for plaster application, specifically adhesion.
We apply the number of coats required to match the sample finish. Drying time in between coats may be required.
Dry time must be followed between coats and/or before applying the final sealant, wax, or topcoat for the final finish.
If desired, we can apply a topcoat, sealant, or wax to protect the plaster and/or get the desired finish effect.
We believe in full, transparent communication every step of the way to ensure you are fully up to date on where your project stands, when we’ll be on site, and who will be on site. You will have a dedicated Project Manager overseeing your project and keeping you in the loop every step of the way.
We evaluate your interior space, discuss your goals, and provide a detailed, transparent proposal outlining scope, prep, materials, timeline, and pricing.

Once you accept your proposal, we create a sample or samples of your desired finishes to ensure expectations are aligned heading into the project.

We handle scheduling, material ordering, logistics, and communication to ensure a smooth start and organized execution.
You’ll meet your dedicated project manager to review expectations, timelines, and daily workflow before work begins.

We complete thorough preparation followed by expert application using premium coatings for a durable, beautiful finish.
We conduct a detailed walkthrough with you to ensure every detail meets our standards — and yours. You do not pay until you're fully satisfied.
After you approve our proposal, you’ll receive free color consultations with an interior designer. They’ll help you feel “color confident” and select the ideal shades for your home or space.
Venetian plaster is a decorative wall finish made from slaked lime and marble dust, hand-troweled in thin layers and burnished to a smooth, glass-like sheen — unlike paint, which sits as a flat coating on the surface. Because it’s a mineral material rather than a film, Venetian plaster develops real depth and movement in the wall itself, catching light the way polished stone does. TrueCoat Painters applies true multi-layer Venetian plaster finishes for homes and businesses across Denver, Boulder, and the Front Range, on feature walls, fireplaces, and entryways where paint alone can’t create the same dimension.
These four specialty finishes share a mineral-based, hand-applied look but differ in texture, sheen, and best use. Lime wash is soft, matte, and breathable — best for full rooms and older homes. Venetian plaster is polished and stone-like, suited to accent walls. Roman clay has a soft, suede-like matte texture that sits between lime wash and Venetian plaster. Micro cement is a seamless, waterproof cementitious coating rated for bathrooms, kitchens, and floors. TrueCoat Painters helps match the right finish to your room, lighting, and how the space is actually used.
Specialty finishes typically run $10–$30 per square foot installed, depending on the finish type, number of layers, wall prep required, and design complexity — lime wash tends to fall at the lower end, multi-layer Venetian plaster or micro cement at the higher end. Because pricing depends heavily on square footage, substrate condition, and finish detail, TrueCoat Painters provides a free estimate for every Denver- and Boulder-area project — use the online cost calculator for a starting range, then schedule an in-home consultation for an exact quote.
Yes — micro-cement is one of the few specialty finishes rated for wet areas, forming a continuous, seamless, waterproof surface with no grout lines once properly sealed. It resists moisture and can often be applied directly over existing tile, making it a popular choice for shower walls, kitchen backsplashes, and bathroom floors during a remodel. Lime wash and Venetian plaster are better suited to dry living spaces rather than direct wet exposure.
A professionally applied Venetian plaster or lime wash finish can last a decade or more with minimal upkeep, since both are mineral-based finishes that cure into the wall rather than sitting as a surface film that chips or peels. Venetian plaster’s polished surface resists wear well, though it can scratch over time, while lime wash develops a soft patina as it ages instead of showing obvious wear. Proper surface prep and correct application are the biggest factors in long-term durability.
In most cases, yes — but prep work differs by finish. Venetian plaster and lime wash generally need smooth, properly primed drywall or plaster (existing texture typically has to be skim-coated first), while micro cement is specifically engineered to bond directly over existing tile, concrete, or drywall with minimal demolition. TrueCoat Painters evaluates your walls’ current surface during an on-site estimate to determine exactly what prep a specialty finish will need.
Most specialty finishes need very little maintenance — a soft, dry cloth or duster for routine dust removal is usually enough. Sealed Venetian plaster and micro cement can typically be wiped with a barely damp cloth, while lime wash and Roman clay have a more matte, absorbent surface that does better with dry dusting only. Avoid abrasive cleaners or scrubbing on any of these finishes, since they can dull the surface or strip the sealant.
Timeline depends on the finish and room size, but specialty finish projects generally take longer than standard painting because of the multiple thin layers and drying or curing time between coats. A single accent wall in Venetian plaster or Roman clay often takes a few days including prep, and a full lime-washed room takes a similar range due to multiple coats. Micro cement projects, especially in wet areas, need additional cure time before the surface is ready for use.
Lime- and clay-based finishes like lime wash, Venetian plaster, and Roman clay are naturally breathable and low-VOC, free of the plastic binders found in standard paint — a big reason they’re popular in homes prioritizing healthier indoor air. Lime-based finishes also have natural antimicrobial and mold-resistant properties due to their high pH. TrueCoat Painters can walk you through the specific product lines used for each finish if low-VOC or eco-conscious materials are a priority for your project.
Yes — TrueCoat Painters is a woman-owned painting company offering specialty finish application, including Venetian plaster, lime wash, Roman clay, and micro cement, for residential and commercial clients throughout Denver, Boulder, and the Colorado Front Range. With locations in Centennial and Boulder, the team handles everything from surface prep and finish selection to final application and sealing.
Refresh your space today with new colors, textures, and premium, eco-friendly finishes.